Jason Hervey?!

Hey Scott,
I grew up in NYC and was a WWF kid and really didn't watch any WCW/NWA until the Monday nightwars.  So I'm curious wtf is up with Jason Hervey (the annoying brother on Wonder Years) being all over WCW in the late 80s.  I'm watching Starrcade 88 on the network and they show him every few minutes in the front row, and I know he was a judge in I think, the Flair/Sting clash match.   What was the big deal?   Was he contributing to the company?  Seriously he's like a throwaway 80s reference and they treated him like a megastar.
Believe it or not, he was actually seriously dating Missy Hyatt at that point and then made connections in the business from there.