Brand Warz

What’s the obsession with the battle of the brands? Even WCW wanted to do that shit with an nWo show. Which makes no sense because then on said show, you’re fighting your own people. 

Has there ever been a Brand War that worked? Cena at One Night Stand maybe?

Yeah, but that whole thing worked because ECW fans were marks who thought that Heyman was still running his shitty promotion 5 years after it died, so that wasn't really a "brand war" in their mind.