Championship rivals thrown together

I was hoping this "let's throw two guys feuding over a world title or are big singles guys together and give them the tag titles" trope was dead, but here we are with Seth and Braun as Tag Team champions. Has this EVER worked outside of The Bar (and even then, Cesaro unfortunately really isn't a main event in that sense anyway)?

Shawn Michaels and John Cena?  It's a very common trope but it doesn't have much success to back it up.  It's just another lazy crutch for booking, unfortunately.