“Nitro Plus”

Why did WCW launch "Nitro Plus" at the end of 1998?  If you'll remember, it was a 1 hour version of Nitro on Tuesday nights taped from the day before.  It was cancelled after less than a month.  I guess they honestly figured at that point that the way they were going to start beating the WWF again was to pump out even more hours of programming, and that overexposure was a myth.  

Never heard of it before, man.  I'm assuming that we thankfully didn't get it in Canada.