Great gimmick

Should WWE steal this, and have him play the heel in red states, a face in blue states?:

​I think that’s just WAY too specific of a gimmick to work anywhere but small indies. They tried something political with the Jack Swagger / Zeb Coulter deal​ and that didn’t exactly make World champions out of anyone. Plus WWE is about offending people on a GLOBAL scale, and this only offends a specific percentage of their audience.